February 18, 2019

iTrustPRO Launches Spanish Version of Small Business App

iTrustPRO, an all-in-one mobile app for small businesses, launches a Spanish version for the Latino community.

February 18, 2019

ATLANTA, Georgia, February 18, 2019. iTrustPRO announces today the successful launch of the Spanish language version of its mobile app for small businesses. In addition to the Spanish language, the latest app release includes new photo editing tools and a new website template for customers.

There are nearly 4.4 million Latino-owned businesses in the United States that contribute more than $700 billion to the American economy every year, according to a study by the U.S. Hispanic Chamber of Commerce. In fact, Latino-owned companies have grown 31.6 percent since 2012, more than double the growth rate of all businesses across America (13.8 percent), the USHCC reports.*

“Latinos make up a significant portion of our customer base, and it only makes sense that we serve them as best we can,” said Janakan Rajendra, CEO of iTrustPRO. “We build our product by listening to our customers. This is what they said they wanted. So we are giving it to them.”

In addition to the Spanish language needs, customers of iTrustPRO also asked for the ability to edit their photos before they upload them to their iTrustPRO SMART website. iTrustPRO is obliging, offering users a sophisticated photo editing tool. When users upload their photos, they now have a chance to crop, resize and enhance them to ensure they present the most professional looking photos to their potential customers.

The third update with the new release is a new website template. Every iTrustPRO customer receives a professional “SMART” website that is instantly created from the profile information provided during registration. This website is optimized for search engines and gives users the ability to populate it with dynamic content. For instance, iTrustPRO users can upload photos of their work, including before and after pictures that are tagged with relevant keywords.

This latest release updates the look and format of that website with a more contemporary, professional layout that is easy to navigate and read on a mobile phone.

“We love our customers,” continued Janakan. “Nearly every feature of our app comes directly from customer feedback. That is how we know we are building something customers want and will use.”